My final display was developed around the idea of creating space within a space. As a visual Merchandiser we have to take into consideration not just how things look but how we move around an area. My idea was to draw people into a space where they had to engage with the product. During my research I found the Pergola structure would gave me aesthetically what I needed.
My Final Installation draws on the desire that retailers want fixtures or fittings that can be used and reused in today’s current climate.
Incorporating trends from SS15 my Pergola is kept minimal, with pastel colours and cleanliness.