DIT Technology wins award at National Ploughing Innovation Arena 2015
SmartChick, an analytics support decision system in poultry farming, won a Software Special Merit Award at the 2015 National Ploughing Championships in Ratheniska on Tuesday 22nd September. DIT Hothouse, the DIT Agricultural Analytics Research Group (AARG) and industry partner PE Services, a local company based in the heart of the poultry Sector in Cavan and Monaghan, were presented with the Enterprise Ireland-Toplink.ie Innovation Arena Award yesterday by Minister for Jobs, Enterprise and Innovation, Richard Bruton TD. a local company

About SmartChick
SmartChick, an analytics support decision system in poultry farming, is based on an algorithm that monitors existing big data and extrapolates new patterns and trends that can immediately add value to existing poultry farming systems. SmartChick builds on data available in Electronic Control Units (ECUs), which are commonplace on poultry farms, and specifically investigates the real time analysis and reporting of factors affecting Feed Conversion Rates in poultry flocks. The technology is currently being developed by the DIT Agricultural Analytics Research Group (AARG) in partnership with Irish agricultural company, PE Services through the support of DIT Hothouse. The research in this area has been supported over the last two years by Enterprise Ireland through CeADAR and is currently being funded through the Enterprise Ireland Innovation Partnership Programme. CeADAR(The Centre for Applied Data Analytics) is a market-focussed technology centre for the delivery of Big Data Analytics and Visualisation to industry. CeADAR is a joint initiative between Enterprise Ireland and the IDA with funding provided by the Department of Jobs, Enterprise and Innovation
The SmartChick Exhibition Stand in the National Ploughing Innovation Arena
About The Dublin Region innovation Consortium
The Dublin Region Innovation Consortium (DRIC) represents DIT, IT Blanchardstown, ITT Dublin, IADT Dun Laoghaire and National College of Ireland, and is supported by DIT Hothouse, the Innovation and Technology Transfer Office at DIT. This is the second year in a row that a DRIC project has won an Innovation Award at the National Ploughing Championships Innovation Arena. In 2014, BovAlert, a technology developed by the ITT Dublin MiCRA Biodiagnostics Centre and available to license through DIT Hothouse, was the recipient of the Animal Health Award (Start-up Category)
Further Information
To learn more about research collaboration opportunities in the area of analytics for agriculture and food, download the AARG Research Collaboration Flyer. For more about DIT's Innovation Arena Award win, please contact stephen Davis, DIT Hothouse Marketing Manager on 01 402 7144 or email stephen.davis@dit.ie






