ATYPI 2010

?Without typography, the published word does not exist.? ? Ellen Lupton, Curator of Contemporary Design at Cooper-Hewitt, National Design Museum, Smithsonian Institution, New York.

storyATYPI2010

Thursday 9th September 2010

The annual conference of ATypI (Association Typographique Internationale) will take place in Dublin Castle from 9 ? 12 September.  Organised by the Design Department in Dublin Institute of Technology, it will be attended by design practitioners, as well as academics and researchers, from across the globe.  ATypI is the premier worldwide organisation dedicated to type and typography.  Announcing that the 2010 conference would take place in Dublin and that the theme would be ?The Word?, the Association noted that ?From the Book of Kells to Samuel Beckett and beyond, the word has always been at the centre of Irish political, cultural and social life.?

In a very full programme that ranges across many cultures and traditions, the influence of the Irish tradition will be evident in a number of presentations.  Dr. Dermot McGuinne, author of the definitive Irish Type Design and former Head of Design in DIT, will give a keynote address on ?the Irish character? or ?an cló Gaelach?, while Thomas Foley ? a graduate of Limerick School of Art and Design and a Masters student at Central St. Martins in London ? will explore Ireland?s role in the development of the lowercase letterform.  Michael Everson, of Evertype, will call for this gaelic type ?to be recognised by ATypI for the treasure it is?.

Another Irish treasure that will be explored is the Proclamation of the Irish Republic.  Mr. James Mosley from the University of Reading will talk about how the frequently reproduced versions of the 1916 Proclamation are very far from authentic, based on his analysis of its typographic form.

But apart from the Irish interest, many other fascinating topics will be explored, ranging from the political to the psychological to the pedagogical and the commercial.  Some examples include:

  • The renowned Canadian poet and historian, Robert Bringhurst, who will talk about the sociology of type in a lecture entitled ?Who are these people??.
  • Ellen Lupton (quoted above) will talk about how typography ? the shape and arrangement of letters in time and space ? affect the experience of reading
  • Professor Sue Walker, Dean of Arts and Humanities in the University of Reading will look at children and the written word - how typeface and its configuration affect how words are perceived by younger readers.
  • Diego Paiva and Pedro Reis Amado, from the Faculty of Fine Arts in the University of Porto,  will show how retail commerce in the city of Oporto, expresses itself by means of manually produced posters
  • Arina Stoenescu looks at how typography communicated political ideology before and after the communist take-over in Romania. 

The full programme and the list of speakers is available on the conference website at http://www.atypi.org/03_Dublin/40_speakers .  If you would like to attend any part of this conference or would like further details on any of the papers to be delivered, please contact conference organiser, Clare Bell at 087 674 1829 or Melda Slattery, DIT Public Affairs

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