Business and Management students work with Business Network International

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Winning team: Business and Management students Jane Clarke and Keeva Bentham, with Programme Chair Dr. Eoghan O’Grady

15 May 2013: This year, students taking the Small Business Management module in their final year of the B.Sc. Business and Management (DT365) programme had the opportunity to work with affiliates of Business Networking International (BNI). Introduced by module leader, Margaret Fitzsimons, the option is designed to give students experience of networking and engaging in a consultancy capacity with industry. At the end of the module, the students presented their research analyses and recommendations to the BNI members at a presentation and awards evening.

BNI - http://www.bni.eu/ireland - is a networking organisation that provides a structured, supportive, business environment in which local business people can get together to network, learn valuable new marketing skills and develop the strong personal relationships that lead to trust and the consequent generation of significant business for each other.

Members with whom the students worked included Members from the Dun Laoghaire BNI Chapter, Tim Murnane of Murnane and Partners, Michael Kealy of Company Solutions Ltd, Anna de Courcy of Classic Office Supplies, Bill Hargreaves of HydroTech and Sean Keating of KSN Accountants a member of the Sutton BNI Chapter.,

Feedback from BNI members was very positive with Nancy Ward of Keystone Construction congratulating the students on the great work that went into their presentations and the unique opportunity the project offered Keystone Construction to have students work alongside businesses.

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Margaret Fitzsimmons (Small Business Management Module Leader), Caitriona Curran (Digital Marketing Consultant, exSite Communications) and Dr. Eoghan O Grady (B.Sc. Business and Management Programme Chair)

This year’s winning project was completed for exSite Communications Ltd by students Keeva Bentham and Jane Clarke who investigated a marketing plan for offering websites to a particular business sector. Caitriona Curran (Digital Marketing Consultant) warmly congratulated them on their excellent work and confirmed that exSite Communications planned to implement their recommendations immediately.

Speaking to students and business partners at the presentation and awards night Programme Chair, Dr. Eoghan O Grady said “Such initiatives are further evidence of the relevance, currency and business links that are central to the B.Sc. Business and Management programme as it fulfils its mission to prepare students for entry to and rapid progression in the contemporary labour market … an environment in which the ability to network and showcase one’s skills and abilities is more important than ever before.”. He expressed his appreciation to all BNI members who participated in the initiative and gave special thanks to BNI member and prize donor, Sean Keating of KSN Accountants and Alan Bell, Director of Training at BNI.

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