Postgraduate Diploma in Advertising and Digital Communication - Creative or Executive
(DIT in association with IAPI)
Part time - DT502A
Programme co-ordinator
Rosie Hand
School of Marketing
College of Business
DIT Aungier Street
Dublin 2
T: 01 402 7127
E: rosie.hand@dit.ie
Duration
Part Time - 1 Year
Closing date
Closed for January 2013 intake.
Start date
January 2013

Introduction
This programme is dedicated to giving students a rigorous conceptual framework and a systematic knowledge and understanding of the issues that are the forefront of Advertising and Digital Communications theory and practice theory. Students will be provided with an overview of the Irish Advertising Industry and will gain a deep understanding of the operations of a communications agency, both internally and in its business environment. Students will be equipped with skills and knowledge which can be immediately applied, making them work ready and change ready.
One of the key outcomes of this programme is that it gives the students the opportunity to showcase their potential as successful advertising practioners to the invited industry based guests. The student will gain an up-to-date knowledge and understanding of the advertising business with a developed awareness of the emerging business environment, social responsibilities and the need for adaption and change in the advertising area.
Next intake Jan 2013.
Please click here for further information or contact Rosie Hand DIT 402 7127 or Aisling Conlon IAPI 6765991.
Course Content
Semester 1

Semester 2

Location
DIT
Who Should Apply?
This programme is delivered over two semesters. Both semesters are taught with a strong emphasis on a self directed learning. Delivery methods involve lectures from a unique mix of key industry practioners and DIT academic staff.
The programme is divided into two streams – creative and executive, although both streams are integrated for certain core modules.
Timetable / Hours
Tuesdays and Thursdays: 6pm - 10pm.
There are also 3 Saturday workshops in Semester One.
Entry Requirements
Candidates applying for the Postgraduate Diploma in Advertising and Digital Communications must hold a minimum second class honours degree (2.2) or higher or equivalent third level qualification in any discipline.
Candidates pursuing the creative stream will have to demonstrate creativity at interview.
How to apply
Applications can be made directly through the DIT website.
Award
Successful students are awarded a Postgraduate Diploma in Advertising and Digital Communications.
Career Opportunities
This programme leads to a professional qualification for persons working or desiring to work in advertising.
EU Fees for 2012/2013*
*The fees outlined for each course are provisional and are subject to change
For part-time postgraduate fees for 2012/13 click here
For information on funding please see the following link: Fees and Funding





