RETAIL MANAGEMENT & MARKETING / BAINISTÍOCHT MHIONDÍOLAÍOCHTA & MARGAÍOCHT DT360

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Qualification awarded: HIGHER CERTIFICATE IN RETAIL MANAGEMENT & MARKETING Level 6 / ARDTEASTAS i mBAINISTÍOCHT MHIONDÍOLAÍOCHTA & MARGAÍOCHT Leibhéal 6
Duration of programme: 2 years
Type of programme: Higher Certificate
Number of places: 40 approx.

What is Retail Management & Marketing?

Retailing is one of the fastest growing business sectors in Ireland. Today, retailers operate and plan in an international setting and often with quite advanced technology. This two-year higher certificate introduces students to the factors at work in managing these outwardly straightforward but inwardly complex businesses.

What are my career opportunities?

This programme provides an ideal introduction to the management and marketing of retail enterprises where there are excellent career opportunities. It is anticipated that a high proportion of graduates of this programme will go to further study at honours degree level

What other options do I have after completion?

Students who have reached the appropriate level in final examinations and meet certain subject prerequisites may have the opportunity to access honours degree programmes at the Year 2 level in DIT and elsewhere in Higher Education.

Module listing

Year 1

Semester 1

  • Management Principles
  • Retail Management
  • Communications
  • Retailing Environment 1
  • Information Technology ( OADL )
  • Financial Accounting Fundamentals

Semester 2

  • Quantitative Methods and Statistics
  • Marketing Principles
  • Business Law
  • Information Technology
  • Economics of Business A
  • Financial Accounting Fundamentals
 
Year 2

Semester 1

  • Marketing Management
  • Enterprise Financing
  • Retailing Environment 2
  • Retail Management Analysis

*New Venture Creation (Option)

*Quantitative Analysis for Marketing (Option)

*Applied Management (Option)

Semester 2

  • Sales Management
  • Economics of Business B
  • Retail Information Technology
  • Retail Management Analysis

*Marketing Research (Option)

*Consumer Law (Option)

*Introduction to Logistics (Option)

*Students select two of the marked modules in each semester.

Entry Requirements

Minimum no of

Minimum Grade in

Subjects

Honours

Maths

English/Irish

5

0

OD3

OD3

Further information

School of Retail & Services Management

T: 01 402 7057 (John Jameson)

T: 01-402-7062 (Edmund O’Callaghan)

E: john.jameson@dit.ie

E: Edmund.ocallaghan@dit.ie

W: www.dit.ie/retail

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