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Product Design / Dearadh Táirgí


What is... Product Design?

The ever-increasing requirement by industry, commerce, retail and domestic markets for new products of all varieties has resulted in a thriving industry for businesses in the area of product design. Dublin Institute of Technology has developed this programme in response to market demand to produce graduates with the necessary theoretical knowledge and practical skills to work in today’s demanding design fields.

The role of the product designer is to oversee the complete development cycle of a product in industry. Graduates will be capable of applying engineering principles in order to evolve a product’s development cycle from initial concepts to manufacturing stage.

Those who qualify with a BSc (Product Design) Degree are eligible for full membership of the Institution of Engineering Designers

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Product Design at TU Dublin City Campus

What are my... Career opportunities?

Product Design offers a career which can be utilized in a broad array of industries. Every product moves through a development cycle, which some professions will have contact with as the design develops but the product designer oversees the complete development cycle.

From the electronic industry to the automotive, medical and aero industries, the product designer contributes his skill and expertise in helping to develop and drive these areas.

Those who qualify with a BSc (Product Design) Degree are eligible for full membership of the Institution of Engineering Designers.

What other options do I have after completion?

Students who have reached the appropriate honours standard may have access to a range of Masters degrees in DIT and elsewhere in Higher Education.

Learning Outcomes: What will I Study?

During the course of the program you will study how the creative aspect of design as developed in Creative Design Fundamentals and various Design Innovation Studios modules integrate with the manufacturing potential of your design supported by modules such as Manufacture and Materials through to analysis of your design as taught in Design Analysis.

The technologies involved in bringing a concept to market will be outlined and planned in modules such as Economics, Marketing and Legal Aspects of Product Design.

You will be supported by modules such as New Product Introduction and Business Process Management when you enter both National and International competitions.

Your final year project will allow you to bring all these various areas together in order to propose, conceptualise, design and develop your ideas to a professional and industrial standard.

Module Listing 

Year One

  • Science 
  • Creative Design Fundamentals 
  • Design History 
  • Economics 
  • Marketing 
  • Communications 
  • Manufacture and Materials 
  • Computer Applications 
  • CAD and Drawing 
  • Economics 
  • Mathematics

Year Two

  • Management and Strategy 
  • Applied Creativity in Design
  • Design Innovation 
  • Virtual Modelling 
  • Modelmaking and Rendering 
  • Mathematics 
  • Applied Innovation in Design 
  • Science 
  • Product Visualisation 
  • Rapid Product Development 
  • Design Tools and Technology 
  • Marketing Research

Year Three

  • Enterprise Development / Business Process Management
  • Creative Design Studio 
  • Design and Manufacturing Methods 
  • Design for Tooling and Manufacture 
  • Design Theory 
  • New Product Introduction 
  • Product Development Studio 
  • Legal Aspects of Product Design 
  • Design Analysis Electro Technology

Year Four

  • Integrated Design 
  • Time Compression Technologies 
  • Applied Design Medical/Automotive 
  • Design Innovation Research 
  • Design Innovation Conceptualisation 
  • Final Year Project 
  • Marketing Case Studies 
  • Professional Practice

Is there an Advanced Entry Option?

Yes. An application to any year after Year 1 is called Advanced Entry.

  • All applications are made through CAO and not directly to us here in TU Dublin. Click here to apply.
  • Closing dates for application vary. Most programmes will be open until 30th June but many programmes accept late applications.
  • Contact the School directly using details below to ask if a late application will be considered.

Are there study abroad options?

An International exchange programme exists with Hong Kong Polytechnic University, San Francisco State University in the USA and Canberra University in Australia. Along with these, there are many exchange opportunities with Universities throughout the European Union through the ERASMUS program.

Further Information

T: (01) 402 3841 (Dr. Colm O’Kane, Programme Leader)

T: (01) 402 3823 (Robert Simpson, Assistant Head of School)

T: (01) 402 3626 (Maeve Coyne, Secretary)



What our Students say!

"The trilogy of knowledge this course offers including Engineering, Business and Creative Design is fundamental to producing an exceptional product designer and even an entrepreneur."

"After graduating from Product Design there were many job possibilities available to me. The area that I chose to look for work in was medical devices. The Product Design course enabled me to explore this line of work because as part of the curriculum there was a semester of classes that introduced the medical device industry and much of what I learnt is used daily in my job. Most of the work I do involves working closely with small groups of people, leading brainstorm sessions, using and developing new technologies. These are all skills that I learnt from Product Design at DIT."