- TFCM4001
- Public Relations
- TFCM4001
- Public Relations
- Credits (ECTS): 5
- Hospitality Mgmt. and Tourism
- Available on Programme(s): DT413
Modules are delivered
as part of a programme.
To apply for the
programme,
see the DIT website
Reading Lists
Books
Essential
| Title | Author | Publisher | Published Date | Edition | ISBN |
|---|---|---|---|---|---|
| Cases in Public Relations Management | Swann, Patricia | McGraw Hill | 2007 | ||
| Public Relations - a practical approach | Gunning, Ellen | Gill and MacMillan | 2007 | 2 |
Recommended
| Title | Author | Publisher | Published Date | Edition | ISBN |
|---|---|---|---|---|---|
| Excellence in Public Relations | Grunig, James E | Lawrence Erlbaum Associates | 1992 | ||
| Public Relations Writing : The Essentials of Style and Format | Bivins | Mc Graw Hill | 2004 | ||
| Reputation - Realizing Value | Fombrun, Charles J. | Harvard Business School Press | 1995 |
Reading material is available from the DIT Library
Please note that the catalogue is provided as a guide to modules in DIT. Not all modules listed will necessarily be offered every year and new modules may also be added. Information subject to change. For detail on specific programmes/modules please contact the relevant School directly.