Bachelor of Science (Hons) Tourism Marketing   DT412

  • Undergraduate
  • Level 8
  • 4 Years
  • Full-Time
  • Cathal Brugha Street
  • School of Hospitality Mgmt. and Tourism
  • College of Arts and Tourism

See DIT website
for details on
how to apply

Programme Credits (ECTS):240

Stages

Module Title Code Core/Option Credits (ECTS) Semester
DT412 Year 1 (English)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
English 1 TFEN1005 CORE 5 Single Semester
English 2 TFEN1006 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (French)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
French 1 TFFR1005 CORE 5 Single Semester
French 2 TFFR1006 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (German)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
German 1 TFGR1005 CORE 5 Single Semester
German 2 TFGR1006 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (Irish)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
An Ghaeilge 1 TFGA1005 CORE 5 Single Semester
An Ghaeilge 2 TFGA1006 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (Italian)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Italian Conversation 1 TFIL1021 CORE 5 Single Semester
Italian Conversation 2 TFIL2021 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (Non Language)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
Event Operations TFEV1002 CORE 10 Single Semester
German 3 TFGR2005 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 1 (Spanish)
Account for Tourism & Leisure TFAC1008 CORE 5 Single Semester
Applied Communications 1 TFCM1005 CORE 5 Single Semester
Applied Communications 2 TFCM1006 CORE 5 Single Semester
Econ for Tour Hosp & Leis TFEC1001 CORE 5 Single Semester
Heritage Culture & Tourism TFTR1004 CORE 5 Single Semester
IT: Data Prep & Presentation TFIT1002 CORE 5 Single Semester
Management 1 Hosp,Tour,Leis,Ev TFMG1003 CORE 5 Single Semester
Mktg. for the Hosp.Tour.&Leis. TFMK1001 CORE 5 Single Semester
Spanish 1 TFSP1005 CORE 5 Single Semester
Spanish 2 TFSP1006 CORE 5 Single Semester
Tourism Destinations TFTR1003 CORE 5 Single Semester
Tourism Studies TFTR1001 CORE 5 Single Semester
DT412 Year 2 (English)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
English 3 TFEN2005 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (French)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
French 3 TFFR2005 CORE 5 Single Semester
French 4 TFFR2006 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (German)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
German 3 TFGR2005 CORE 5 Single Semester
German 4 TFGR2006 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (Irish)
An Ghaeilge 3 TFGA2005 CORE 5 Single Semester
An Ghaeilge 4 TFGA2006 CORE 5 Single Semester
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (Italian)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Italian Conversation 3 TFIL2022 CORE 5 Single Semester
Italian for Culinary Arts 4 TFIL4021 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (Non Language)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 2 (Spanish)
Data Analysis TFIT1003 CORE 5 Single Semester
Database & Ind Software (DIS) TFIT2001 CORE 5 Single Semester
Dest. & Product Mkt. Planning TFMK2003 CORE 5 Single Semester
Hospitality Mgmt Operations TFHM2001 CORE 10 Single Semester
Human Resource Management TFMG2002 CORE 5 Single Semester
Management 2 TFMG2001 CORE 5 Single Semester
Mgmt Acct-Cost & Decis Making TFAC2003 CORE 5 Single Semester
Mkt. Research for Hosp.& Tour. TFMK2002 CORE 5 Single Semester
Spanish 3 TFSP2005 CORE 5 Single Semester
Spanish 4 TFSP2006 CORE 5 Single Semester
Sustainable Tourism TFTR2005 CORE 5 Single Semester
Erasmus 2 TFER2000 OPTION 30 Single Semester
Event Management TFTR3004 OPTION 5 Single Semester
Tourism Intermediary Marketing TFMK3007 OPTION 5 Single Semester
Transport Management TFTR3002 OPTION 5 Single Semester
DT412 Year 3
eTourism TFIT3008 CORE 5 Single Semester
Mgmt Acc - Planning & Control TFAC3004 CORE 5 Single Semester
Professional Work Placement TFPL3001 CORE 30 Single Semester
Tourism Law TFLW3002 CORE 5 Single Semester
Tourism Policy & Planning TFTR4005 CORE 5 Single Semester
Business Tourism TFTR3014 OPTION 5 Single Semester
Consumer Behav. in Tour. Mktg. TFMK3003 OPTION 5 Single Semester
Ethnic & Roots Tourism TFTR3005 OPTION 5 Single Semester
Festival and Event Impacts TFEV4007 OPTION 5 Single Semester
French 7 TFFR4004 OPTION 5 Single Semester
Services Mktg. & Customer Care TFMK2001 OPTION 5 Single Semester
DT412 Year 4
EU Tourism Policy & Law TFLW4001 CORE 5 Single Semester
Global to Local:The Econ.Geog. TFEC4001 CORE 5 Single Semester
Market. Strat. for Hosp,Tour,L TFMK4004 CORE 5 Single Semester
Marketing Communications TFMK3006 CORE 5 Single Semester
Res.Meths.for U/G Thes.&IS Rep TFRM3001 CORE 5 Single Semester
Strategic Management Seminars TFMG4003 CORE 10 Single Semester
Tourism eMarketing TFIT3012 CORE 5 Single Semester
Undergraduate Dissertation TFDS4001 CORE 15 Single Semester
Web Development TFIT3005 CORE 5 Single Semester

Please note that the catalogue is provided as a guide to modules in DIT. Not all modules listed will necessarily be offered every year and new modules may also be added. Information subject to change. For detail on specific programmes/modules please contact the relevant School directly.