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Business Studies


ACCREDITED PROGRAMMEP‌rogramme Description

This programme has been designed to meet the demand for a flexible, undergraduate honours degree in business, with modules in core business studies subjects and specialist subjects across the following streams:

  • Accounting and Finance
  • Marketing

The programme is modularised allowing students a range of choices to meet their future needs (streams and modules are subject to demand and timetable restrictions). It allows them to select the skills, knowledge and attributes that they believe will be required of them upon graduation.

Exemptions are available for this programme from the professional body of the Association of Chartered Certified Accountants (ACCA)


Year 1

  • Accounting
  • Economics
  • Marketing
  • Management
  • Irish & EU Law
  • Quantitative Analysis

Year 2

  • Management Accounting
  • Business Finance
  • Information & Communications
  • Irish Economic Environment*
  • Operations Management*
  • Organisation Behaviour*
  • Managing Information*


  • Financial Reporting (Accounting & Finance Stream) or 
  • Digital Marketing Management (Marketing Stream)

Year 3

  • Human Resource Management
  • Project Management*
  • Organisational Change*
  • Economics of Strategy*
  • Services Marketing*


(Marketing Stream)

  • Management Accounting 2
  • Consumer Behaviour
  • Market Research*
  • Business to Business Marketing*or 

(Accounting & Finance Stream)

  • Adv. Management Accounting,
  • Advanced Financial Reporting, Auditing

Year 4

  • Strategic Management
  • Group Research Project
  • Corporate Finance


(Marketing Stream)

  • Marketing Communications
  • Strategic Marketing*
  • International Marketing* or 

(Accounting & Finance Stream)

  • Ethics & Corporate Governance
  • Taxation

* = Single Semester Module 

Please note, programmes/modules/streams are offered subject to demand and timetable restrictions and could be liable to change.

Entry Requirements

With the objective of facilitating entry to those with appropriate educational background and work experience, the guidelines governing selection for the programme are as follows:

  • Applicants in the main are mature students, already employed, who are seeking formal qualifications to enhance a career in the Business disciplines of Accounting & Finance, Financial Services and Marketing.
  • Applicants should hold the Irish Leaving Certificate with passes in not less than six subjects, two of which should be at Grade C3 or better in higher level papers.
  • In special circumstances applicants with substantial work experience at an appropriate level but who do not have the minimum qualifications may be accepted. Selection will be based on an interview.
  • Applicants with a degree or equivalent qualification may be granted exemptions on a module-by-module basis from the first three stages.
  • Selection will be on the basis of completed application form, using the following criteria for selection: (a) Educational background (b) Practical business experience.

Arrangements will be made to facilitate DIT graduates who hold relevant ordinary degrees and who wish to undertake additional study towards the honours degree.


All examinations on this course as with all courses leading to Dublin Institute of Technology awards are conducted in accordance with the General Examination Regulations of the Institute.


To progress from one stage of a programme to the next a student must normally pass modules to the value of 60 ECTS credits at that stage including all those modules which are compulsory for that programme of study.

Learning Outcome

The Bachelor of Business Studies programme aims to provide an intellectual formation and a path to personal development which will develop a graduate equipped with a comprehensive understanding of the philosophies and theoretical perspectives which inform sound Management practice

Student Testimonials

"I started the Bachelor in Business Studies in September 2004 which was the first year that the course ran and I graduated in 2008.  The stream that I selected was the Accounting and Finance stream. 

My employer is Dublin Institute of Technology and my role is Records Manager which involves providing information, advice and assistance in information compliance in the areas of Records Management, Freedom of Information and Data Protection. 

I consider that the degree has helped my career as I have found that I have been able to apply a lot of what I learnt in the classroom in a practical way in the workplace.  I found that the course content was interesting, informative and varied and the programme provided me with some very good insights into many aspects of the business environment.  I found that practically all the subjects over the four years were very relevant but the elements of the programme which I found particularly useful and apply regularly in my role are the management modules, for example, Management in Year 1, Organisational Change in Year 3 and Strategic Management in Year 4.  I think the programme showed evidence of subjects that I studied over the four years linking into each other and providing a base for future study and in the final year, I could see how it was all ‘coming together’.  An example of how I think the programme benefitted me in my career is that just a month before I sat my final exams for the degree, I was promoted to my current role of Records Manager (April 2008) which was three grades higher than the role I was in.  I think that the degree did act as a contributing factor to my success in being appointed to the role.

I went straight on after the degree to study for a 2 year part-time Masters in Business Administration in DCU which I am due to finish next week.  Apart from providing me with the qualifications necessary to embark on the MBA, I have found that the degree provided me with a very good knowledge base for the modules I have studied on the MBA.  I found during the MBA that I may have had a slight advantage over some of the other students as I had already covered a lot of the groundwork, i.e. I had prior knowledge and understanding of a lot of the management concepts from my degree with DIT.

In reflecting back on my experience, I was apprehensive at first about returning to study part-time in addition to working fulltime, but I am very happy now that I completed the degree as I found it to be very beneficial to me both in my career progression and from a personal perspective."

Theresa Whelan Bachelor of Business Studies (DT331)

Career Opportunities

The programme has been designed primarily to equip graduates for progression in executive positions in their career and at the same time provide them with a foundation for further academic or professional study in their chosen stream area. In most streams DIT can offer students opportunities to pursue further postgraduate studies in full-time and/or part-time modes.