IRONMAN'S UK & Ireland Regional Director Declan Byrne- Tuesday 2nd April

29 March 2019

All College of Business students are welcome to join our Strategic Management students in a talk from Declan Byrne, UK & Ireland Regional Director of Ironman on Tuesday 2nd at 11am and also 6pm. Declan will focus on branding, positioning and marketing communications strategy of Ironman.

Declan Byrne, UK & Ireland Regional Director of Ironman

Tuesday 2nd April

11am- room 3-100

6pm - room 2-020


IRONMAN operates a global portfolio of events that includes the IRONMAN®  Triathlon Series, the IRONMAN®  70.3®  Triathlon Series, 5150™ Triathlon Series, Iron Girl®, IRONKIDS®, six of nine International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon Majors Series, mountain bike races, premier marathons and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than 680,000 participants annually the benefits of endurance sports through the company’s vast offerings. 

The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 260 events across 44 countries.

Any queries, please contact the organiser- Dr. Lucia WalshLecturer & Researcher in Marketing & Entrepreneurship. 

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